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For small businesses these days, gaining visibility and traction in Google Search Results is a tough gig. Even though you may have a well-designed website and optimised My Business Profile, you’re likely still struggling to penetrate page 1 of Search results, where all the leads and enquiries are converting.
That’s where we come into the picture. Here at Drive Me Clicks, we specialise in helping small businesses get their business ranking on Page 1 of Google. Our Plumber SEO experts have years of experience delivering game-changing results for UK businesses across numerous industries.
Whether you want boiler installs, bathroom refits, commercial maintenance, or fewer cheap emergencies, our local plumber SEO agency helps you show up in the top spots for the searches that matter.
Request a free in-depth SEO audit from us today or contact us to schedule a free no no-obligation consult call. No pressure, no hard selling, just helpful advice from our friendly experts!
Plumber SEO is the process of optimising your website and Google My Business profile to appear on the first pages of Google Search results. Our plumbing SEO service ensures your business ranks high for valuable searches such as ‘plumbers near me’, ‘boiler repair in Cardiff’, or ‘local emergency plumber’.
Unlike paid advertisement marketing, SEO won’t stop dead the moment you stop spending. Search Engine Optimisation is a long-term strategy that will continue to deliver leads and enquiries years after our optimisation work has concluded. Although SEO can take 3-6 months to deliver results, once it’s in place, the long-term ROI is unrivalled.
Our local plumber SEO agency covers every aspect of plumbing SEO, including content creation, keyword optimisation, authority building, Google My Business optimisations and technical website improvements.
By combining all these optimisations, we put you one step ahead of your local competitors and get you ranking on first pages, effortlessly getting regular leads and enquiries on tap.
When people search on Google, if your service isn’t on page 1 of results, you’ll never be found, leaving a ton of leads and enquiries on the table for your competitors to take advantage of. Here’s why plumber SEO is super important for plumbing businesses:
Paid ad platforms like Google Ads and Check-A-Trade are super expensive and eat into your margins. Additionally, they stop delivering value the moment you stop paying. Through investing in SEO, you can start reducing your reliance on paid ads and benefit from free leads and enquiries.
Although plumbing SEO services can take a few months to start generating leads and enquiries, once the ball starts rolling, it will continue to deliver value for years. SEO should be every plumber’s first online marketing priority, as it truly is the foundation of a strong digital marketing strategy.
A large part of effective Search Engine Optimisation is ensuring your website is fully aligned with the searcher’s intent. By combining laser-focused content with top-notch keyword selection, we massively improve the conversion rate of your traffic. This will carry over to any paid ads you run, also helping you improve ad performance and ROI.
Our service comprehensively covers the four key pillars of local SEO for plumbing services. A summary of the work we will carry out is provided below:
Content Creation: We write content that is highly optimised for the keywords we are targeting on the specific page in reference. The content is designed to gain trust, address common objections and maximise conversion rates.
Keyword Targeting: We’ll harness our keyword research to ensure your pages target the best keyword opportunities for your specific business.
Titles and Headings: We’ll optimise your titles and headings with targeted keywords and ensure the headings structure on your pages is set up to align perfectly with searcher intent.
Metadata Descriptions: Metadata is the title and description that appear next for your business when it’s found in Google Search Results. We’ll optimise these with keywords and make them very enticing, maximising Click-Through-Rates.
In essence, Off-Page SEO is the practice of funnelling high-quality authority signals to your website. We ensure that Google views your website as authoritative, trustworthy and reliable.
We improve your domain authority through several different methods, including:
Submitting your website to quality local directories
Accumulating Google My Business and Website reviews
Sourcing local sponsorships and partnerships to boost local social signals and relevance
Technical SEO is the practice of ensuring your website provides a positive user experience for visitors who land on your page. Standard optimisations here include:
Site speed improvements: We ensure your site is lightning-fast by converting images to the WEBP format, enabling caching, minifying CSS and JavaScript, and minimising third-party app usage.
Mobile-Friendliness: With most web traffic coming from mobile users these days, Google prioritises mobile-friendly websites. We’ll audit your site for any mobile layout issues and fix them to ensure it’s optimised for mobile users.
Fixing Broken Pages: We’ll resolve any 404 errors, redirect users to relevant pages, and minimise your website’s bounce rate.
Crawling and Indexing Issues: For many different reasons, sometimes Google won’t publish your pages within search results. We’ll identify these pages and resolve the issues preventing them from ranking in search results.
When it comes to plumber seo marketing, Local SEO is critical. When Google searches for local services, a majority of them will click one of the three businesses in the local three-pack.
To get you featured in this pack, we’ll thoroughly optimise your Google My Business profile for maximum visibility. Our local plumber seo agency focuses on:
Optimising your services and descriptions with relevant keywords
Regular posting, incorporating keywords and optimised images
Review accumulation and management
Creating location-based landing pages on
your website linking to your GBP
Category and sub-category optimisations
Our service comprehensively covers the four key pillars of local SEO for plumbing services. A summary of the work we will carry out is provided below:
On-Page SEO refers to optimisations implemented directly on all pages of your website and your Google My Business Profile. Common examples of optimisations in this include:
Keyword Targeting: We’ll harness our keyword research to ensure your pages target the best keyword opportunities for your specific business.
Content Creation: We write content that is highly optimised for the keywords we are targeting on the specific page in reference. The content is designed to gain trust, address common objections and maximise conversion rates.
Titles and Headings: We’ll optimise your titles and headings with targeted keywords and ensure the headings structure on your pages is set up to align perfectly with searcher intent.
Internal Linking: Adding internal links to pages so that authority to push to your site is distributed evenly, maximising the potency of every link we build to your site.
Metadata Descriptions: Metadata is the title and description that appear next to your business when it’s found in Google Search Results. We’ll optimise these with keywords and make them very enticing, maximising Click-Through-Rates.
In essence, Off-Page SEO ensures that Google views your website as authoritative, trustworthy and reliable.
We improve your domain authority through several different methods, including:
Submitting your website to quality local directories
Accumulating Google My Business and Website reviews
Sourcing local sponsorships and partnerships to boost local social signals and relevance
These steps help Google see your business as credible, which boosts your rankings across the board.
Technical SEO is the practice of ensuring your website provides a positive user experience for visitors who land on your page. Standard optimisations here include:
Site speed improvements: We ensure your site is lightning-fast by converting images to the WEBP format, caching, minifying CSS and JavaScript, and minimising the use of third-party apps on your site.
Mobile-Friendliness: With most web traffic coming from mobile users these days, Google prioritises mobile-friendly websites. We’ll audit your site for any mobile layout issues and fix them to ensure it’s optimised for mobile users.
Fixing Broken Pages: We’ll resolve any 404 errors, redirect users to relevant pages, and minimise your website’s bounce rate.
Crawling and Indexing Issues: For many different reasons, sometimes Google won’t publish your pages within search results. We’ll identify these pages and resolve the issues preventing them from ranking in search results.
Orphaned Pages: If any other pages on your website don’t link to your pages, Google will struggle to find them and add them to their index. We’ll ensure all pages are fully visible to Google.
When it comes to plumber seo marketing, Local SEO is critical. When Google searches for local services, a majority of them will click one of the three businesses in the local three-pack.
To get you featured in this pack, we’ll thoroughly optimise your Google My Business profile for maximum visibility. Our local plumber seo agency focuses on:
Optimising your services and descriptions with relevant keywords
Review accumulation and management
Creating location-based landing pages on your website linking to your GBP
Category and sub-category optimisations
Filling out all the available inputs in your GBP
As a business owner in a tough economy, every penny you spend matters. We’re super focused on delivering regular reports that track all the key growth metrics for your campaign. Our monthly report will deep dive into your campaign performance, offering visibility on:
We’ll track the number of calls and emails our campaign generates each month.
We’ll track your Google position for the keywords that matter to you. We’ll also track your position in Google Map packs for whatever keywords you want to track.
By tracking leads and liaising with you on their value, we’ll be able to provide an exact ROI on your investment, allowing you to make data-driven decisions about how you’ll conduct your marketing going forward.
Here at Drive Me Clicks, our affordable SEO for plumbers follows a tried-and-tested formula for maximum rankings and visibility. Here’s the process you can expect when you partner with us:
Every partnership begins with a free consultation call where we’ll discuss your needs and determine whether our businesses are compatible. Don’t worry, there won’t be any hard-selling here. We simply want to understand your expectations, your goals and whether we’re a good fit for one another.
If you’re interested in partnering with us and our businesses are compatible, we’ll undertake a free SEO audit to highlight key issues with your website and help us craft a highly bespoke SEO campaign. We’ll inspect your website, Google My Business profile and current ranking and visibility in Google’s search results.
Once the audit is complete, we’ll have most of the data we need to build your bespoke SEO campaign. At this point, we’ll look to complement our audit data with an in-depth analysis of keywords and competitors. By conducting this research, we’ll be able to find the best keyword opportunities for you and understand exactly which angles of attack will allow you to outcompete your competitors in search results.
At this point, we have all the data we need to implement your powerful SEO strategy. We’ll start with on-page and technical SEO, ensuring your website is soundproof and ready to dominate search rankings. Following this, our plumber seo experts will implement off-page SEO tactics to build authority signals to your website.
At the same time, we’ll thoroughly optimise your Google My Business profile to ensure it meets all the essential criteria to rank in the local 3-pack.
With so many SEO agencies out there, it can be tough to choose the right SEO agency for plumbers. Here’s just a few reasons why we think you should partner with Drive Me Clicks:
We don’t try to tie any of our clients down with long-term contracts. We believe in keeping you around by delivering real value. You’re welcome to terminate our local seo for plumbing services whenever you like.
We believe in clarity, accountability and transparency. We’re always around for a chat and provide regular data-backed evidence on how your SEO campaign is developing.
We leave nothing to guesswork. Every optimisation we make is backed by cold, hard data-driven evidence. We’ve got SEO down to a science, leaving no room for guesswork. Created completely bespoke for your business.
We’re laser-focused on being an extremely competitive SEO service for the plumbing industry. We back this claim with a price-match guarantee for any other quote you receive.
No Stress, No Hard Selling. Just Pure SEO Value From an Experienced SEO Team.
Put simply, we optimise your Website and Google My Business profile so that you rank higher in Google Search Results. As a result of these improved rankings, you’ll benefit from more leads and enquiries into your business. We do this by implementing a tried-and-tested SEO blueprint developed over years of experience in the SEO industry.
Varies by each campaign. As a general rule of thumb, website optimisations will start to deliver ranking and visibility improvements around 3-4 months after work begins, with more meaningful and consistent leads and enquiries coming in around months 9-12.
Google My Business, on the other hand, can be scaled up more quickly, with improvements seen in 60-90 days and vastly improved visibility and rankings between months 4-6.
It’s important to note that SEO is a long-term strategy. Unlike PPC, it doesn’t pay dividends immediately. However, SEO improvements are long-lasting and provide a better return on investment than paid ads over the long term.
Absolutely. When compared to other marketing channels like paid ads, SEO is well worth the cost. Although it takes between 6 and 12 months for an SEO campaign to fully kick in, its effects last between 5 and 10 years. If you are unable to wait a while for SEO to kick in, we advise going down the paid ads route instead.
We optimise your website and Google My Business with data-driven optimisations. Just some of the things we do to improve content include creating high-quality content, effective keyword targeting, improving technical SEO, building site authority, and optimising your Google My Business profile.
Absolutely. Referrals are a super important way of acquiring clients, especially for local service providers. However, no business should rely solely upon one marketing channel. In an increasingly digital age, it’s always good practice to insulate your business with a digital marketing channel to diversify your lead generation strategy.
That really depends on your budget and how aggressively you want to scale your SEO campaign. We offer highly affordable SEO for plumbers, starting at around £400 per month. We also offer more advanced SEO campaigns, ranging from £600 to £900 per month. We are flexible with our packages and can create a bespoke package and pricing structure that meets your needs.
We usually focus first on optimising your technical website foundations, optimising your Google My Business Profile and conducting an SEO audit and keyword research. Following on from this, we’ll start implementing on-page and off-page SEO.
We can target whatever services you like. Most of our clients want to target their highest margin work first. Typically, plumbers aim to target services such as emergency call-outs, boiler repair/replacement, and bathroom/kitchen renovations, as these are highly profitable. During our consult call, we’ll put together a prioritisation plan for the core service pages you want to compete for most.
Great question. We regularly track performance to provide you with the peace of mind that your campaign is progressing as it should and to inform our future optimisations. The standard metrics we track are inbound enquiries, clicks, impressions, keyword rankings, and Google Map Pack visibility. All this data is provided within our monthly report dashboard.
Absolutely. We offer highly affordable plumber SEO packages and don’t operate any contracts. If you want to terminate our contract, you may do so at any time.
Absolutely. In fact, most of our clients with an existing website are struggling with generating any leads for their business through their website or Google My Business profile. Our SEO company for plumbers specialises in addressing the root causes of your poor SEO performance. If you don’t currently have a website, we can build one for you.
Absolutely. Our plumbing SEO experts can start delivering leads and enquiries for any kind of plumbing service you wish to target. You let us know the services you want to target, and we’ll create highly optimised, laser-focused landing pages that act as lead magnets for the services you want to quote.
This is super common. The SEO industry is full of cowboys who claim a lot but rarely deliver real value to your business. Drive Me Clicks is not one of those plumbing SEO companies. We provide regular reporting to ensure you have full transparency into how your campaign is developing. We won’t tie you into contracts, as we know our value will keep you around.
Absolutely. In order to rank high in Google, you need valuable content that’s aligned with the user intent of the keywords you’re targeting. A large part of our plumbing SEO service revolves around writing quality content with highly optimised keyword incorporation. We tend to write around 600-800 words per hour, allowing us to scale your content super quickly!
